Pharmacovigilance defined as the process or activities relating to the detection, assessment, understanding, and prevention of adverse effects and responding to drug- safety related problems. Pharmacovigilance is related to a number of scientific disciplines, the most important being clinical medicine, clinical and pre-clinical pharmacology, immunology, toxicology and epidemiology. Different countries and […]
Medical affairs management identify and address the medical needs associated with products, therapies and disease states thereby driving improvement in patient outcomes in line with commercial objectives. Medical affairs came into existence in pharmaceutical and biotech industries to aid interactions between health care professionals, company representatives and the end-users. Medical […]
Medico Marketing also know as Medical device marketing is to exchange the product information from the pharmaceutical manufacturing company to the recommending doctor/ nurse/ pharmacist/ consumers/ patients/ public of the recommended product. The main aim is to prove the benefit to the patient community compared to other bioequivalent products. The […]